Creating a corporate video that people want to watch involves more than just having a nice-looking video. One of the most critical elements is the interview questions you ask. In this post, I'll dive into the top 10 interview questions I use for creating engaging and authentic corporate videos.

The reason for making corporate videos is simple: to build credibility for your company and make the buying process easier. But what does that involve? In this post, I'll explain what it takes to make a corporate video and give you some tips on making yours better than most.

Do you get frustrated when you can't find pricing information for video production companies on their website? I hear yeah, and I want to help. Let's break down the costs of producing a corporate video, by showcasing a few examples and discussing the factors that affect the final price.

Have you ever heard the term 'corporate video' and scratched your head? This post breaks it all down in simple terms. Find out what it really means straight from someone who's been in the industry for a long time.

Case study videos have become the most popular video marketing asset for B2B marketers in 2024. They blend storytelling with real-world success, creating a persuasive pitch to prospects without sounding salesy.

Content repurposing is taking one piece of content and repurposing it for multiple social media channels and purposes. The idea is to maximize the value of the content you've already created by adapting it for various platforms or audiences.

When you upload a video you are competing with the millions and millions of other videos that were uploaded on that same day on that platform. Since the viewers of these social media platforms have so many options and don’t have time to watch each one, every second counts in determining if the video in front of them is worth their time.

Whether you’re starting out or you’ve received some bad publicity lately and want to change the tides, in this post we’ll dive into 5 videos that will build trust around your business and make it easier for your customers to purchase from you and for candidates to want to work for you.

Did you know that a huge portion of viewers are now watching your videos without sound? This makes it extremely important to add some form of captions to every video. So in this post, we’re going to dive into how to format your subtitles so people can easily read and understand them no matter which platform you are on.

Just the other day we had a COO of a 200-person company on our interview seat. Right when he sat down in front of the lights, he said, “dam my heart is pounding. Is that normal? In this post, we’re going to dive into some of the reasons why on-camera nervousness happens and what we do as a video production company to ease the stress and make it a more enjoyable experience.

Wondering about videographer costs in Canada? I've got you covered. With 10 years of freelance videography experience in Vancouver, Toronto, and Montreal, plus 4 years running my own video production company, I've gained great insight into all the industry's pricing.

While filming a recent video project, I made a new connection. He saw that I knew a lot about video, so he wanted to have a chat and ask me a few questions. The conversation boiled down to this: “I have this idea. I want to create video content, but I'm not sure how to get started." If you have the desire to make videos but are putting it off or just don't know where to begin, this post is for you.

So you’ve just made a video. Now what? Unfortunately, it's not as simple as just uploading it to YouTube. There are many different things you need to consider. In this post, I’m here to demystify the process, answer any questions that may come up, and share some useful tips that will help maximize the video’s engagement and distribution.

In my quest to find a suitable lawyer for my company, I spent what felt like forever sifting through countless websites and Google searches. It was like swimming through an ocean of identical corporate websites that appeared to be built by the same SEO company that only cared about being at the top of Google…

This post is designed for those who are expecting a videographer or video production team to visit their business or organization and want to ensure the final video looks its best. It can be challenging to identify elements that might appear unappealing on camera, especially for someone who works at the location and may have become blind to any disarray. In this post,

Discover top teleprompter tips for on-camera moments in this informative blog post. Learn how teleprompters work, when to use one, and how to read like a pro to enhance your on-screen presence. Ideal for content creators, on-camera professionals, and speakers, this guide will help you connect with your audience and deliver polished, engaging content.

Setting up an in-house video production department offers benefits such as cost savings, faster turnaround times, and greater creative control. This blog post outlines the steps necessary to build an in-house video production team, from equipment selection to staff hiring and production workflow development.

When I first started as a videographer, my confidence level was undeservedly through the roof, but as I became more experienced I realized how much knowledge there is to be learned and I eventually evened out. So, what sets professional videographers apart from amateurs? In this blog post, we'll take a closer look at the key differences between professional and amateur videographers and how you can tell them apart.

In this post, we will take the guesswork out of budgeting for your company's video production. We will break down the components that make up the cost of a video and provide real-world pricing examples specific to Montreal.

As a business owner or marketer, you know the value of customer testimonials. So how do you ensure that you get the most out of your video testimonials? By asking the right questions. Here are some of the best questions to ask in order to craft a successful video testimonial: